Innovation is simply a necessity to stay at the forefront of your industry. Whether customers’ changing needs, new ways of working, or potential disruptors, businesses need to be comfortable getting new products to the market.
Wolters Kluwer, the market leader in professional information across health, accounting, tax, legal, and finance, saw an opportunity within Legal & Regulatory in the Netherlands. We worked with them to bring a new product to market and develop a new go-to-market playbook that spread across the organization.
New Product
Key Results
- International CODiE Award for Best Legal Solution
- 2021 Best Legal Solution
- New Go-to-Market playbook
Project Outcome
An AI-driven software solution that enables legal professionals to search for legal content and work more efficiently to achieve better outcomes for their clients in less time.
0-1 Business Innovation
Within 8 months, the team validated the riskiest assumptions with 200+ lawyer interviews, testing the prototype with 800+ labour lawyers prototypes, and implementing learnings to automate the key processes.
“Our team has been highly enthusiastic about adopting and applying what we have learned through our partnership with Aimforthemoon and we expect this to deliver new benefits across the organisation, and most importantly for our customers.”
Marcel VonderVP Product Management, Legal & Regulatory Benelux
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